Professional juicer machine
Professional juicer machine
The first thing is to evaluate the possibilities and bet on originality. Therefore, let's look at a series of practical recommendations for opening a juice bar (or natural juice bar).
A juice bar is, as its name suggests, a bar specializing in natural juices and fresh smoothies. Although it may offer other drinks or healthy snacks, its star product is the freshly made juices.
But setting up a juice bar is not just about having good automatic juicers or professional blenders. Nowadays, customers are looking for a healthy, sustainable, and attractive experience. Let's see how to achieve it.
A juice bar doesn't need excessive space, but it does need to be well-utilized.
If your menu focuses mainly on juices and smoothies, a functional bar with the necessary equipment, some tables, and, if possible, a terrace for the warmer months will suffice.
Don't forget that takeaway service and delivery are becoming increasingly important. Platforms like Glovo, Uber Eats, or Just Eat can help you expand your reach.
It is also advisable to calculate daily production and know the possible limitations of the location (drainage system, washing points, ventilation, etc.). The production volume will determine the most suitable type of equipment. For example, cold-press systems like Zumex Mastery continue to stand out for their efficiency in productions exceeding 60 liters daily.
As in any hospitality business, location is everything.
Natural juices have a high raw material cost (a lot of fresh fruit), so their final price is also higher. Therefore, it is advisable to be located near high-traffic areas, offices, gyms, or commercial areas, where the public values quality and convenience.
Before you start, study the area well. How many similar places are there? What do they offer and at what prices?
Learn from both those who succeed and those who don't. Identifying their strengths and weaknesses will help you define your value proposition: a different menu, local ingredients, functional recipes, or a more attractive design can make the difference. And with our Multifruit you can make a multitude of varieties.
In places with cold winters, the consumption of cold drinks may decrease.
To maintain sales throughout the year, communicate that your juices are not only refreshing but also a source of essential nutrients. Additionally, you can offer hot options (such as natural infusions, oat drinks, or hot detox creams) and complementary products (bowls, protein smoothies, or healthy snacks).
💡 Idea: Highlight the functional benefits of your drinks: "energizing," "detox," "immune-boosting," etc. This builds loyalty and educates your customers.
Differentiation is key. Opt for a unique concept:
Fresh and natural decoration (wood, plants, recycled materials).
Juices with exclusive recipes and creative names.
Complement your menu with smoothies, bowls, salads, vegetable sandwiches, special coffees, or homemade plant-based drinks.
This will not only increase your sales but also attract new customers interested in a healthy lifestyle.
Invest in good equipment
The equipment is the foundation of the business.
Combine our Multifruit with a juicer and a cold-press extractor if you want to offer premium juices and plant-based milks.
Choose equipment that fits your current production volume but also allows you to grow.
👉 Discover Mastery, the most advanced cold-press technology from Zumex, designed to offer maximum performance and preserve nutrients.
Let's put all these tips into practice and we will surely achieve success. Follow our posts to continue learning how to get the most out of your natural juice bar.
