Juice Bar Trends: How to Create Profitable and Healthy Juice Operations

Juice bars are a flexible and healthy business model . Think beyond a juice and snack business to adding delicious and nutritious juice to create a profitable HoReCa business of any kind. Below we outline how to strategize and capitalize on the current juicing trend.

Think beyond juice

Juice is a delicious, hydrating, and nutritious beverage, but your juicer can be used for so much more! Innovate to identify how to make the most of your new juicer for profit and sustainability.

Fresh squeeze to create:

• A functional juice or cleanse.
• Base for cocktails and mocktails.
• Ingredient for smoothies and juice infusions.
• Juice and pulp-based salad dressings, sauces, soups, baked goods, and other menu options.

What's a juice infusion?

With the current trend of hydration, many juice bars are combining juice with superfoods to create customized juice infusions .

This often includes:

• Coconut water
• Spirulina
• Vitamins
• Sparkling water
• Bee pollen
• Protein powder
• And much more

Top juicing business models

Before you set up your juice bar, you must determine which business model is right for you. Your top options are below.

1. Traditional juice bar

You might sell healthy prepackaged snacks or prepare simple food items (salads, wraps, yogurt bowls, etc.) but juice is the primary menu item . Divide the menu by classics, seasonal, functional, and signature juice recipes.

2. Food truck

Zumex compact citrus and multi-produce juicers are small enough to serve fresh juice on-the-go in your food truck. Ensure you understand what permits and park-and-serve requirements are in your service area before launching a food truck.

3. Juice as a new line item

If you're looking for a way to expand or differentiate your café, restaurant, or catering menu, juice is a cost-efficient and labor-efficient menu addition . The Zumex design team curated a range of juicers , including high-yield models that fully or semi-automate the juicing process.

4. Self-service

Orange juice is the top-selling juice globally, making a self-service OJ juicer a profitable addition to hotels, buffets, cafes, restaurants, and self-serve beverage counters.

5. Juice Corner

Consider adding a pre-bottled juice cold case to your fruit stand, farmer's market booth, health food store, deli, or grocery store. Or add a self-serve OJ or pomegranate juicer that desires and juices.

6. Catering and delivery

Think beyond adding juice to your existing beverage and healthy snack menu, to delivering your juice direct-to-consumer or HoReCa businesses. For example, custom cleanses, fresh orange juice for hotel breakfasts , or pre-bottled juices for healthy retailers.

Keys to successful juice bar operation

• Source your ingredients: Begin by determining what fruits, vegetables, and add-ins you'll serve year-round. This keeps COGS and profits top of mind from the inception.
• Perfect your recipes: Include classics such as orange juice, carrot juice, and green juice, but identify innovative recipes that differentiate your menu .
• Pricing: Once your ingredients and recipes are confirmed, create your pricing. Charge less for classics, such as OJ and carrot juice, and more for multi-produce juice.
• Select your technology: Zumex offers automated and self-sanitizing orange juicers, a desired pomegranate juicer, and a centrifugal juicer and cold press for all fruits and vegetables.
• Design your layout: Once your juicers are selected, or while determining which juicers are right for you, map out your workflow and layout. You can start with as little as 1 machine, a commercial sink, and a few meters of space.
• Add-ins and upsells: Increase your ticket averages with add-ins, upsells, and impulse purchases, including healthy snacks and branded merchandise.

How much can you charge per juice?

Research local fresh juice prices per ounce, and calculate your COGS, aiming for between 20% and 30%. The lower your COGS, the better.

A 16-ounce green juice is typically priced between $4 and $10 , with add-ins an additional $0.50 to $2. Charge more for organic produce, functional beverages, seasonal juice, and to let customers create their own juice.

Why HoReCa businesses prefer Zumex machines?

Zumex juicers are designed to be high-ROI on every level that matters when setting up your juice bar or HoReCa business.

• Innovative technology: Our smart appliances are ergonomic and intuitive, and come with an app to monitor performance.
• Cost-efficient: Optimize labor by fully or semi-automating juicing, decreasing juicing time, and maximizing juice yield per fruit and vegetable.
• Space-optimizing: If you need to keep your retail footprint small, we have compact juicers that create efficient operations with just a few meters of space.
• Sustainably aligned : Our technology is designed to minimize waste and support sustainable and circular operations.
• Stunning: We understand that your juicers may be visible to consumers, which is why they look as stunning as they are efficient.

Healthy businesses are profitable businesses

The strategies above support smooth operations and the quality and flavor health-conscious consumers desire. This differentiates your startup , establishing the foundation for a profitable HoReCa business model.

The team at Zumex works with you to help you select a juicer that meets your needs for space, function, budget, and workflow.

Reach out to discuss our innovative technology!