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What if Your Customers Could Serve Their Own Juice?

Juice business
7 julio 2025

Consumers increasingly want to know where their food comes from. They expect fresh and functional nutrition and enjoy interacting with their ingredients. Even when shopping, traveling, or dining in restaurants, they value the ability to customize their food and drink.

One way Horeca retail channel businesses can differentiate themselves is by investing in a self-service automatic orange juicer. Zumex's innovative range of automatic juicers demonstrates a commitment to natural nutrition, sustainability, and quality. It's a way to leverage current food trends without a significant investment in labor.

The perception of freshness

Even if the bottled juice you serve has no additives, freshly squeezed juice is always perceived as fresher. Investing in a juicer visible to consumers enhances the customer experience. Take it a step further by installing a self-service juicer. This allows customers to squeeze the juice themselves while you can still sell bottled juice in your juice section, deli, produce section, or fresh boxed products fridge.

Main use cases:

  • Supermarkets: Including a DIY juicer in the deli or fruit and vegetable section attracts both shoppers and those looking for quick takeout food.
  • Hotels: Instead of filling a swing dispenser with juice squeezed by your staff, let customers squeeze their own orange juice. Ideal for continental breakfasts and paid breakfasts.
  • Breakfast buffets: Adding a juicer to the buffet's drink area ensures a healthy option, even if breakfast includes a treat.
  • Juice bars and restaurants: They can place a juicer in the lobby as a quick and attractive way to serve customers.

Feeling good about taking care of yourself

Consumers are busy and need healthy options both at home and on the go. Allowing them to squeeze their own orange juice supports their health and wellness goals. They can prepare an individual serving or a larger one to share with the family.

The ability to squeeze fresh, vibrant, and refreshing juice on demand encourages additional sales and impulse purchases. From a morning energy boost to hydration throughout the day, a healthy snack, or juice for mimosas, squeezing juice is fun and always feels good to prioritize nutrition.

Our innovative juicing machines are so safe and easy to use that even children can operate them.

Why orange juice?

Orange juice is the best-selling juice worldwide. A 240 ml glass hydrates, revitalizes, and provides all the necessary vitamin C for a day. It attracts consumers of all profiles, even those who rarely drink green juices or other fresh fruit and vegetable juices.

Faster and easier than squeezing at home

Customers can enjoy fresh juice without having to clean, especially when they only want one or two servings.

Innovation is at the heart of everything we do at Zumex. Our automatic juicers are attractive, energy-efficient, and automated. We offer various models, from compact countertop options to floor models with a capacity for up to 3 boxes of oranges.

Optimize operations and reduce labor costs

Being automatic, our retail and HoReCa sector customers can add fresh orange juice as a new product line without significantly affecting labor costs. If you already offer fresh juice, operations are streamlined, reducing weekly work hours. Additionally, it's a differentiating element that promotes loyalty, positive reviews, and customer return.

When we say automatic, we mean it!

  1. Load the oranges into the feed tube or hopper.

  2. Place the container under the spout.

  3. Squeeze the desired amount.

  4. Replenish oranges and containers as needed.

  5. Empty the pulp bin when necessary.

  6. Manage the performance of the smart juicer through the app.

  7. Clean and sanitize dishwasher-safe parts. If you have a self-cleaning model, schedule cleaning and sanitization from the app.

A sustainable addition to your HoReCa business

Investing in a Zumex juicer is a commitment to sustainability. Our innovative technology is:

  • Energy efficient: High output with low consumption.

  • Durable: Designed for intensive commercial use.

  • With a smaller footprint: Uses local oranges and squeezes whole fruit to reduce the supply chain of the final product.

  • Sustainable packaging: Serve in reusable, recyclable, or biodegradable containers.

  • Circular: Donate or compost the pulp for more sustainable operations.

Let's talk about which smart self-service juicer best suits your business.

Contact the Zumex team to discover how to transform the customer experience and optimize your operations with self-service fresh juice. Offer fresh and satisfying juice that customers can serve in the perfect amount.

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